How do I clean and care for this memory foam mattress?

Use a mattress protector and spot-clean spills with mild soap and a damp cloth; never soak memory foam, as trapped moisture is slow to dry. The cover is removable, and Chirofoam recommends dry cleaning it rather than machine washing to prevent shrinking. Do not flip it, since the comfort foam is only on top, but rotate it head-to-foot occasionally to even out wear. The cotton top with denim borders is built to breathe and hold up.