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Medium Extra Firm Serta® Mattresses and Accessories

Medium-firmness mattresses — often called medium-firm — sit right between plush and firm, which is why they're the most popular and versatile feel we carry. You get enough cushioning to relieve pressure with enough support to keep your spine aligned, making medium a safe choice for back sleepers, combination sleepers who change positions through the night, and couples who need a compromise between two preferences. Shop medium models from Sealy, Serta, Beautyrest, Stearns & Foster, iComfort and Tempur-Pedic across memory foam, hybrid, euro-top, pillow-top and tight-top builds — with free delivery across Canada. • Feel: medium sits between plush and firm — balanced and the most versatile of our four comfort levels • Also called "medium-firm" — the middle of the firmness scale • Best for: back sleepers, combination sleepers, couples, and most body types • Consider plush if you sleep on your side; firm if you sleep on your stomach or want more support • Constructions: euro-top, tight-top, pillow-top, memory foam and hybrid • Brands: Sealy, Serta, Beautyrest, Stearns & Foster, iComfort, Tempur-Pedic, Springwall & NM • Prices: from $171 to premium
Extra firm mattresses are the firmest, most supportive feel we carry — a hard, no-sink surface that holds your body on top of the mattress rather than letting it settle in. They're built for stomach sleepers, heavier-weight sleepers and anyone who finds a standard firm mattress still too soft, delivering maximum support and spinal alignment. Most use a tight-top or high-density foam construction (including orthopedic Chirofoam), with budget-friendly options that keep extra-firm support affordable. Shop Beautyrest, Serta, Chirofoam, Springwall and our own NM line — from $152, with free delivery across Canada. • Feel: extra firm is the firmest of our four comfort levels — a hard, no-sink surface • Best for: stomach sleepers, heavier-weight sleepers, and anyone who wants maximum support • Choose this over firm if a standard firm mattress still feels too soft • Consider firm or medium if you sleep on your side or want any cushioning • Constructions: tight-top and high-density foam (including orthopedic Chirofoam) • Brands: Beautyrest, Serta, Chirofoam, Springwall & NM • Prices: from $152 — an affordable, value-focused selection

Serta is a globally recognized mattress brand celebrated for its comfort-first designs and sleep innovations. With over 90 years of experience, Serta continues to deliver quality mattresses that Canadians can trust.

Shop Serta across the Perfect Sleeper®, Perfect Day™, Perfect Comfort X™, Modern Series™, Classic®, iComfort® and iComfort® Pro™ collections, in single/twin through king. Every Serta we carry is made in Canada and backed by the manufacturer warranty terms, plus our 365-night sleep trial and price-match guarantee.

Medium Extra Firm Serta
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  • Beautyrest World Class 16-inch medium-firm pillow-top mattress, dark quilted top, grey sides, magenta badge Beautyrest World Class Mattress Collection Logo
    • 1000 Beautyrest® Pocketed Coil Technology
    • 2X Beautyrest® ActiveResponse Memory Foam
    • SurfaceTouch™ Gel Memory Foam
    • World Class Relief™ HD Foam
    • InfiniCool™ MAX Technology
    • Beautyrest® Natural Lux Fibre Technology
    Single/Twin $1,368
    Twin XL In stock for fast delivery $1,425
    Double/Full $1,447
    Queen $1,505
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    King $1,678
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  • Beautyrest 12.5-inch extra-firm tight-top mattress, flat grey quilted top with teal waves, charcoal sides Beautyrest Mattress Collection Logo
    • 875 Beautyrest® Pocketed Coil Technology
    • Beautyrest® ActiveResponse Memory Foam
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    • Beautyrest® Extra Firm Gel Foam
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    Single/Twin $769
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  • Beautyrest 13-inch medium-firm tight-top mattress, flat grey ribbed quilting with teal accents Beautyrest Mattress Collection Logo
    • 875 Beautyrest® Pocketed Coil Technology
    • Beautyrest® ActiveResponse Memory Foam
    • SurfaceTouch™ Gel Memory Foam
    • Beautyrest® Plush Gel Foam
    • InfiniCool™ Technology
    • Beautyrest® Antimicrobial Fibre Technology
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    Double/Full $830
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    King $1,034
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  • BEAUTYREST® Quintessence™ 13" Tight Top Medium Mattress - 1 Beautyrest Quintessence Mattress Collection Logo
    • T3 Precision Support System™
    • WinterCool™ Performance Fabric
    • Quilted Gel Memory Foam
    • Ventilated Memory Foam
    • Graphite Memory Foam
    • 10 Year Warranty
    • Made In Canada
    Single/Twin $1,255
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    Double/Full $1,303
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  • BEAUTYREST® Quintessence™ 16.5" Super Pillow Top Medium Mattress - 1 Beautyrest Quintessence Mattress Collection Logo
    • T3 Precision Support System™
    • WinterCool™ Performance Fabric
    • Quilted Gel Memory Foam
    • Ventilated Memory Foam
    • Graphite Memory Foam
    • 10 Year Warranty
    • Made In Canada
    Single/Twin $1,544
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  • Beautyrest Quintessence 18-inch medium firm super pillow-top mattress, grey damask tufted top, herringbone side Beautyrest Quintessence Mattress Collection Logo
    • Beautyrest® T3 Pocketed Coil Technology
    • Beautyrest® Gel Memory Foam
    • WinterCool™ Carbon Foam and GelTouch® Foam
    • WinterCool™ Tri-Fiber with alpaca, cashmere, and silk.
    • WinterCool™ Sleep System with 4 distinct cooling technologies.
    • WinterCool™ Carbon Foam and GelTouch® Foam
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  • Beautyrest Quintessence 14.5-inch medium firm tight-top mattress, flat grey damask top, herringbone side Beautyrest Quintessence Mattress Collection Logo
    • Beautyrest® T3 Pocketed Coil Technology
    • Beautyrest® Gel Memory Foam
    • WinterCool™ Carbon Foam and GelTouch® Foam
    • WinterCool™ Tri-Fiber with alpaca, cashmere, and silk.
    • WinterCool™ Sleep System with 4 distinct cooling technologies.
    • WinterCool™ Carbon Foam and GelTouch® Foam
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  • CHIROFOAM™ XF 2.0 - 12" Extra-Firm Hybrid Mattress - 1 Chirofoam Logo
    • Canadian Made 1100 Hi-Loft Pocket Coils
    • 2″ Extra Firm Support Chirofoam
    • Pro Lumbar Support
    • 1″ Cool Gel Memory Foam
    • Cool Touch Performance Cover
    • 15 Year Warranty
    • Made In Canada
    Single/Twin In stock for fast delivery $544
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    King In stock for fast delivery $860
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  • EVERGREEN ecoRest 12" Medium Firm Certified Organic Latex Mattress, cream damask-quilted cotton cover, angled Evergreen Sleep Organic Latex Mattress Collection Logo
    • Organic Latex
    • Cool Gel Foam
    • Organic Cotton Fabric
    • High Loft Pocket Coil
    Single/Twin SOLD OUT
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  • Evergreen 100% organic 10-inch medium-firm latex mattress, white diamond-quilted top, brown base trim Evergreen Sleep Pure 100% Organic Latex Mattress Collection Logo
    • 100% Certified Natural Organic Latex
    • Global Organic Latex Standard – Certified 100% Natural
    • Eco-Institute – No Fillers or Hazardous Particles
    • Oeko-Tex Standard 100 – No Harmful Substances
    • ABC Research Laboratories – Certified Antimicrobial
    Single/Twin In stock for fast delivery $1,169
    Twin XL In stock for fast delivery $1,877
    Double/Full In stock for fast delivery $1,619
    Queen In stock for fast delivery $1,935
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    King In stock for fast delivery $2,249
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  • Evergreen 12-inch medium-firm organic latex foam mattress, white button-tufted top, ribbed sides, sage trim Evergreen Sleep Organic Latex Mattress Collection Logo
    • Open Cell Bio Foam Core
    • 4" Organic Latex Comfort Layer
    • 1" Organic Latex Support Panel
    • Organic Cotton Quilt
    • 10 Year Warranty
    • Made In Toronto, Canada
    Single/Twin In stock for fast delivery $1,011
    Twin XL In stock for fast delivery $1,027
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    Queen In stock for fast delivery $1,167
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    King $1,575
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  • SERTA® iComfort® 13" Medium Firm Memory Foam Mattress
    FLASH SALE EXCLUSIVE OFFER LIMITED STOCK
    Serta iComfort 13-inch medium firm memory foam mattress, light blue swirl-quilt top, charcoal sides Serta iComfort Logo
    • CoolFeel™ Fabric
    • 5 ZoneResponse™ Design
    • Perfect Conform™ Graphite Memory Foam
    • Deep Reaction® Max Gel Memory Foam + iComfort® Gel Memory Foam
    • CertiPUR-US® certified foams.
    • 100% Canada Assembled
    Twin XL In stock for fast delivery $1,799
    Double/Full SOLD OUT
    Queen SOLD OUT
    Compare at $3,099
    King $2,499
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How to Choose the Right Serta Mattress

Serta® names its coil systems for how the support layer is organised, which makes the name the most useful thing on the label. Where a name says zoned, the coil unit is divided along its length into sections set to different resistances, so the middle of the bed can hold your hips up while the head and foot sections stay softer under shoulders and calves. The 1000 and 950 Series 3-Zoned Coil System and the 1050 3-Zoned Coil System split the surface three ways, while the 1250 and 2550 Series 5 ZoneActive Pocket Coil System divides it into five, giving shorter, more gradual steps between firm and soft. Serta also builds on the 800, 825 and 850 Edition Custom Support® Coil Systems.

Two other pieces of engineering matter when comparing models. Best Edge® Foam Encasement is a rigid foam frame built around the coil unit, and Serta specifies it model by model rather than as part of any one coil system, so check the model you are looking at. It stops the perimeter collapsing when you sit on it and makes the outer few inches usable for sleeping rather than a slope you roll away from. In the comfort layers, gel memory foam has a gel component mixed through the foam, which raises the thermal mass so the surface takes longer to reach body temperature; airflow, an open cell structure and the cover do the sustained work. Moulded memory foam is poured into a shaped mould so its contours are formed rather than cut. You can also explore the Serta iComfort collection. Comfort choices run across Extra Firm, Firm, Medium and Plush.

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Three Zones or Five

A zone count tells you how finely support changes from head to foot: five sections step in smaller increments than three. Which one reads better is personal, so lie on both. Our zoned support guide goes deeper.

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Reinforced Perimeter

Best Edge® Foam Encasement frames the coils in rigid foam so the edge holds firm, and Serta specifies it model by model. That widens the area you can actually sleep on and steadies the mattress when you sit down. See our edge support selection.

Gel and Warm-Up Time

Memory foam holds warmth because it wraps closely around you. A gel infusion raises the thermal mass of the foam, so the surface takes longer to reach body temperature; sustained cooling comes from airflow, an open cell structure and the cover.

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Firmness Choices

Choose from Extra Firm, Firm, Medium and Plush, and remember that a thicker comfort layer can make two beds with the same coil system feel different.

Frequently Asked Questions About Serta Mattresses

What is the difference between a 3-zoned and a 5-zoned coil system?
The number is how many sections the coil unit is divided into from head to foot. Three zones typically give a firmer middle with softer ends. Five zones make the same transition in smaller steps, so the change in support under your shoulder, waist and hip is more gradual. Zoning varies firmness by position along the bed rather than by how heavy the sleeper is, and more zones is not automatically better; a uniform surface is what plenty of innerspring buyers are after.
What does Best Edge Foam Encasement actually do?
It surrounds the coil unit with a frame of rigid foam, and Serta specifies it on particular models rather than across a whole coil system. An encasement is one way to firm up an edge; innerspring units often use a border rod instead, and pocket coil beds commonly use firmer or higher count perimeter coils. Whichever method is used the aim is the same: the border compresses less than an unreinforced edge, so more of the width is usable and sitting on the side is steadier.
What is a Custom Support coil system?
Custom Support is Serta’s name for a family of coil units, and the Editions are numbered 800, 825 and 850. Quote the full name as Serta writes it when you compare models, and take the numeral as part of the name of the technology rather than as something you can weigh against another brand. When comparing two models, check the comfort layers above the coils as well, since those change the feel considerably.
Is gel memory foam cooler than moulded memory foam?
They solve different problems. A gel infusion raises the thermal mass of the foam, so the surface takes longer to reach body temperature; it delays warming early rather than cooling you all night, and the sustained work is done by airflow, an open cell structure and the cover. Moulded memory foam is about shape instead: it is formed in a mould rather than cut from a block. A model can use both. If sleeping hot is your main concern, start with our guide to cooling mattresses.
Can a Serta mattress go on an adjustable base?
It depends on the individual mattress rather than the brand. All-foam and pocket coil builds generally flex better than rigidly bordered innersprings, because independent springs and foam layers can bend without fighting each other. Always check the specific model before pairing it. Our guide to mattresses on adjustable bases explains what to look for, and you can browse adjustable bases here.
What if my partner and I want different firmness levels?
Two options usually work. The simpler one is meeting in the middle on Medium, then adjusting your own side with a topper or a different pillow height. The other is a split setup: two twin XL mattresses side by side measure the same as a king, so each of you picks your own firmness.

Not Sure What Separates Two Serta Models?

Our non-commissioned sleep experts can translate the coil system names into what you will actually feel, with no sales pressure, and you can read the terms of our sleep trial first.

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